Novel IP

Attendance at Trade Only Exhibitions & Shows

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Through a network of business names and long established contacts we have access to trade only exhibitions and shows which allow us access to wholesalers and importers.

We can attend these shows to identify counterfeit goods before they hit the public or conduct investigations directly which companies that are usually difficult to contact.

Case Study

We attended an industry trade show on behalf of a client. We identified a company offering a counterfeit product on a wholesale basis. We obtained an admission that this company was the direct importer.

Attendees at trade shows must wear identification tags on a lanyard bearing the individual’s name and the company they work for. We conducted surveillance and identified a number of individuals placing wholesale orders for the counterfeit product. We took note of the companies they represented and monitored their retail stores in the weeks and months to come and were ready to act as soon as the products appeared in their stores.

These investigations secured undertakings from the importer/wholesaler, small independent retailers and a large Australia wide chain store network.

Our reports are provided in a format that can be easily transferred into a Statutory Declaration or Affidavit.

Send us a message and we’ll be in contact to discuss a strategy that meets your objectives and budget.


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Novel IP acknowledges the Gunaikurnai people as the traditional owners of the land on which we are located. We recognise and respect their cultural heritage, beliefs and relationship with the lands. We pay our respects to elders past, present and emerging and thank them for their contributions.

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